In Episode 44, Nicole Nicolay of J. Rockcliff Realtors details her journey from elementary school teacher to Rock Star of the marketing/technology/presentation world at the beginning of the social media/tech explosion in real estate.

Listen in as Nicole talks about websites, Reboots, Birthday Dance videos and the Ironman!

Nicole talks Ironman – 01:50
Growing up in Livermore California with REALTOR parents – 06:00
Life as an elementary school teacher – 07:35
Meeting Reggie – 09:20
Transitioning into marketing – 11:15
Agent Evolution is born – 14:15
Inman relationship begins – 19:45
The importance of personal brand – 22:15
Bill brings up the Birthday dance videos – 25:50
From coaching to REALTOR – 28:45
Mistakes agents make online – 32:00
Nicole’s one piece of advice for agents – 33:45